Magnificent Chinese story: Hangzhou hosts 15th China International Cartoon & Animation Festival

KUALA LUMPUR, April 29 (Bernama) -- The 15th China International Cartoon & Animation Festival will be held for six days, beginning April 30, in Hangzhou, China.

Disney, Sony Entertainment, Webtoon, cartoon and animation companies, organisations and guests from 86 countries and regions are coming to Hangzhou to participate in the event.

For now, the festival is the only national professional cartoon and animation exhibition in China, as well as the largest, most popular and influential cartoon and animation festival in the world.

In recent years, the cartoon and animation industry is considered one of the most promising emerging industries in China.

In 2005, Hangzhou held the first edition of the festival, and started to turn on the ‘Hangzhou model’ for China's cartoon and animation industry.

Over the past 10 years, with a series of supporting policies for the cartoon and animation industry, Hangzhou has attracted many excellent domestic and foreign cartoon and animation companies and creators to operate in the city.

Thereby, Chinese cartoonists and animators have taken on a mission to create Chinese cartoon and animation stories and brands.

Obviously, the creators, bred in this ancient cultural city, are committed to demonstrating deep cultural genes with cartoons and animations and depicting oriental aesthetics.

With the rise of China's cartoon and animation market, many overseas filmmakers are seeking to cooperate with China, exploring Chinese culture, and seizing the opportunities to tell Chinese stories.

-- BERNAMA