SINGAPORE, Nov 14 (Bernama-BUSINESS WIRE) -- With this year’s
release of Pokémon Go, awareness of augmented reality (AR) applications
soared among organizations and consumers. Despite its popularity and
potential business benefits, AR adoption rates are slow among
enterprises, according to a new study from global business technology
and cybersecurity association ISACA. The study coincides with ISACA’s
first CSX 2016 Asia Pacific conference, which opens today in Singapore.
Many organizations quickly leveraged the popularity of Pokémon Go as an opportunity to attract customers. However, ISACA’s 2016 IT Risk-Reward Barometer indicates that organizations are still hesitant to use AR for business purposes, and consumers also have concerns about the possible risks of Internet of Things (IoT) devices enhanced with AR. Only 21 percent of the 6,591 professionals surveyed are convinced that the benefits of AR outweigh the risks—the majority remain unsure.
http://mrem.bernama.com/viewsm.php?idm=27925
Many organizations quickly leveraged the popularity of Pokémon Go as an opportunity to attract customers. However, ISACA’s 2016 IT Risk-Reward Barometer indicates that organizations are still hesitant to use AR for business purposes, and consumers also have concerns about the possible risks of Internet of Things (IoT) devices enhanced with AR. Only 21 percent of the 6,591 professionals surveyed are convinced that the benefits of AR outweigh the risks—the majority remain unsure.
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