This project, aims to bolster Kanmo Retail’s productivity by upgrading its current platform, integrating retail tools and application using Retail Pro Prism which gives control and flexibility in tailoring the product to fit the unique business needs, processes, and brand.
Bhavin Patel, Kanmo Group’s Omnichannel Director, said that the company recognizes the booming e-commerce market in Southeast Asia. This development urges online retail companies like Kanmo to build an omnichannel that puts seamless customer experience at the center, whether online or offline.
“To truly yield from our omnichannel strategy, the group has to look just beyond engaging customers through offline and online means. When you look at the customer behavior in Southeast Asia, you will know that people love creating 'basket' online. However, they still prefer doing the actual purchase in physical stores instead,” added Bhavin. “We want to enable our customers to walk in stores where they can collect and check out the ‘basket’ they created by communicating with either a salesperson or through a POS system that runs in real time.”
With the capabilities of Retail Pro Prism, Kanmo Group’s current platform will be replenished to have a real-time interface with customers, as well as with employees, helping them to react instantly to business needs. It also enables an immediate access to precise data across the enterprise, necessary for improving decision making.
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