Tuesday, 26 April 2016

IMPRIVATA URGES HOSPITALS TO DITCH THE PAGER

#DitchPageBoy social campaign encourages providers to embrace 21st century communications technology to reduce provider frustration and improve patient care
 
LEXINGTON, Mass., April 25 (Bernama-BUSINESS WIRE) -- Imprivata® (NYSE: IMPR), the healthcare IT security company, today launched the #DitchPageBoy social media campaign, to shed light on the risks associated with relying on pagers to communicate within a hospital. Through a series of tongue-in-cheek videos featuring Page Boy, an annoying, intrusive, and inefficient sidekick who causes all kinds of problems for his healthcare professionals and their patients, Imprivata pokes fun at the absurdity of using the obsolete pager in 2016. 

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