TOKYO, Aug 8 (Bernama-BUSINESS WIRE) -- Geniee, Inc. (Head Office: Shinjuku-ku, Tokyo; President & CEO: Tomoaki Kudo; hereinafter, "Geniee") announces that it has entered into an investment contract with AdPushup, Inc. (Head Office: Delaware, US; co-founders Atul Agarwal and Ankit Oberoi; hereinafter, "AdPushup"), a provider of ad revenue optimization product aimed at web publishers and online media companies globally.
Purpose of the investment
Purpose of the investment
This investment is intended to integrate Geniee's solutions, designed to maximize ad revenue for Internet media publishers, with AdPushup's display ad-based revenue optimization capabilities, and provide combined services to users in Japan and Southeast Asia where the Geniee SSP ("Supply Side Platform") is used. This is expected to further improve display ad revenues for publishers in the region.
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